THEORETICAL MODEL OF SOCIOLOGICAL ANALYSIS OF THE VALUES OF POPULATION HEALTH IN THE ARCTIC REGION OF THE RUSSIAN FEDERATION

The article presents a theoretical model of a sociological analysis of the value of health as a multicomponent system,a description of the components of the model and their characteristics. The factors of awareness, behavioral activity, health conservation, personal responsibility for health are investigated. Particular relevance was emphasized in the conditions of the Arctic zone, with the inherent features of the climatic and geographical position and the extremeness of life support. The relevance of research. The issues of studying the value of public health have become relevant in the context of globalization of the twenty-first century. There is a need to solve the problems of maintaining human health. This problem is especially acute in the conditions of the Arctic zone of the Russian Federation. Natural and anthropogenic factors place increased demands on the functional systems of the human body, complicate the work, life and leisure of the population, being risk factors for health problems. The health problems were especially relevant during the pandemic of the new coronavirus COVID-19. This is one of the worst global health crises in 50 years. The issues of ensuring sanitary and epidemiological well-being, health conservation, and increasing the value of health have come to the fore. The aim of the work is to consider the health value of the population of the Arctic region of the Russian Federation through the prism of theoretical foundations and institutional approaches. Methods: the axiological approach, which assumes a value measurement of the studied socio-cultural phenomena and the socio-constructivist approach, which considers the value of the health of the population of the Arctic region as a necessary social paradigm. Conclusions. First, the creation of a theoretical model and its use in a sociological analysis of the health value of the population of the Arctic region of the Russian Federation and the presentation of the studied object from different angles allows us to achieve the most content and completeness of concepts related to this field of knowledge. Secondly, the content of the theoretical model proposed represents a certain integrity, which in indissoluble unity includes the study of specific aspects of society, the relationship in it, as well as the possibilities and methods of its use in research. Thanks to modeling, when comparing the characteristics with a specific reality, society manifests itself from different angles, and looks like a complex organized system. Thirdly, in the approaches and concepts considered earlier, the relationships of the state of health with various factors were analyzed, among which behavioral one began to prevail. The factors of awareness, motor activity were also investigated. Health protection, personal responsibility for health, and ways out of stressful conditions also fell into the field of consideration. Fourthly, factors acquire special relevance in the Arctic zone, with the inherent features of the climatic and geographical position and the extremeness of life support. Fifth, the theoretical model is not only a way of cognition, but also a governing tool of research.